This is part two of our conversation with Marzia Lanfranchi and Andrew Olah. Both of them wear many different hats… and it’s their work at Transformers Foundation that brings them together.
Transformers Foundation is the unified voice representing the denim industry and its ideas for positive change. It was founded to provide a thus-far missing platform to the jeans and denim supply chain, and a central point of contact for consumers, brands, NGOs, and media who want to learn more about ethics and sustainable innovation in the industry.
In this episode, we get into the details. What is Transformers? Why have suppliers from the denim industry come together and why don’t other product segments of the fashion industry have something similar? What are the Eight Ethical Principles? And how, exactly, will they serve as a “Constitution” for the Ethical Denim Council?
Transformers Foundation is the unified voice representing the denim industry and its ideas for positive change. It was founded to provide a thus-far missing platform to the jeans and denim supply chain, and a central point of contact for consumers, brands, NGOs, and media who want to learn more about ethics and sustainable innovation in the industry. For more on Transformers Foundation’s work follow along on LinkedIn or Instagram.
Three resources from Transformers we recommend checking out:
1) Their annual report “Ending Unethical Brand and Retailer Behavior” (this is also where you’ll find more info on the Ethical Denim Council).
2) The Eight Ethical Principles.
3) The TRUTH series – a free resources that brings in top experts from around the world to investigate the FACTS and bring the TRUTH to the table.
Find out more about Kingpins, the tradeshow for the denim industry Andrew launched.
Did you know Marzia is also founder of Cotton Diaries? We ❤ it.

Photo by Trisha Downing
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